Nielsen Brand Color Codes
with HEX, RGB, CMYK, Pantone & RAL
- Electric Violet: #6E37FA
- White: #FFFFFF
- Midnight: #002041
- Cyan: #31bab8
- Red: #f30752

What are the Nielsen brand color codes?
The Nielsen colors are Electric Violet, White, Midnight, Cyan, Red. The Nielsen brand color codes in HEX, RGB, CMYK, and Pantone formats can be found below. The following table provides standardized color codes across multiple systems, including HEX, RGB, and CMYK, along with Pantone (PMS), RAL, and NCS (Natural Color System). HEX and RGB formats are specifically intended for digital applications such as web design and user interfaces, while CMYK values are optimized for professional printing purposes.
Color Names & Codes of the Nielsen Brand
*The color values above are not explicitly specified in the Nielsen brand guidelines, but represent the closest approximations based on the official color references available.
The Nielsen brand colors are Electric Violet, White, Midnight, Cyan, Red. The Electric Violet color code for the brand is HEX: #6E37FA, RGB: (110, 55, 250), CMYK: (56, 78, 0, 2)*, RAL: 5012. The White color code for the brand is HEX: #FFFFFF, RGB: (255, 255, 255), CMYK: (0, 0, 0, 0)*, Pantone: PMS White*, RAL: 9010. The Midnight color code for the brand is HEX: #002041, RGB: (0, 32, 65), CMYK: (100, 51, 0, 75)*, Pantone: PMS 282 C*, RAL: 5010. The Cyan color code for the brand is HEX: #31bab8, RGB: (49, 186, 184), CMYK: (74, 0, 1, 27)*, Pantone: PMS 7465 C*, RAL: 5012. The Red color code for the brand is HEX: #f30752, RGB: (243, 7, 82), CMYK: (0, 97, 66, 5)*, Pantone: PMS 192 C*, RAL: 3017.
Nielsen Brand Image with Color Palette

Download Nielsen Color Palette
Download the Nielsen brand color palette image, which includes all official HEX codes in a single visual format designed for digital use. These HEX values are recommended for applications such as web design, UI components, and digital presentations. For professional print production or spot color requirements, refer to the Pantone® (PMS) and RAL codes listed above, which are standardized for accurate color reproduction in physical materials.







