JCPenney Brand Color Codes
with HEX, RGB, CMYK, Pantone & RAL
- Red: #E71324
- White: #FFFFFF

What are the JCPenney brand color codes?
The JCPenney colors are Red, White. The JCPenney brand color codes in HEX, RGB, CMYK, and Pantone formats can be found below. The following table provides standardized color codes across multiple systems, including HEX, RGB, and CMYK, along with Pantone (PMS), RAL, and NCS (Natural Color System). HEX and RGB formats are specifically intended for digital applications such as web design and user interfaces, while CMYK values are optimized for professional printing purposes.
Color Names & Codes of the JCPenney Brand
*The color values above are not explicitly specified in the JCPenney brand guidelines, but represent the closest approximations based on the official color references available.
The JCPenney brand colors are Red, White. The Red color code for the brand is HEX: #E71324, RGB: (231, 19, 36), CMYK: (0, 88, 82, 0), Pantone: PMS 1788 C, RAL: 2002. The White color code for the brand is HEX: #FFFFFF, RGB: (255, 255, 255), CMYK: (0, 0, 0, 0), Pantone: PMS White, RAL: 9010.
JCPenney Brand Image with Color Palette

Download JCPenney Color Palette
Download the JCPenney brand color palette image, which includes all official HEX codes in a single visual format designed for digital use. These HEX values are recommended for applications such as web design, UI components, and digital presentations. For professional print production or spot color requirements, refer to the Pantone® (PMS) and RAL codes listed above, which are standardized for accurate color reproduction in physical materials.







