Generali Brand Color Codes
with HEX, RGB, CMYK, Pantone & RAL
- Thunderbird: #C21B17
- White: #FFFFFF
- Black: #000000

What are the Generali brand color codes?
The Generali colors are Thunderbird, White, Black. The Generali brand color codes in HEX, RGB, CMYK, and Pantone formats can be found below. The following table provides standardized color codes across multiple systems, including HEX, RGB, and CMYK, along with Pantone (PMS), RAL, and NCS (Natural Color System). HEX and RGB formats are specifically intended for digital applications such as web design and user interfaces, while CMYK values are optimized for professional printing purposes.
Color Names & Codes of the Generali Brand
*The color values above are not explicitly specified in the Generali brand guidelines, but represent the closest approximations based on the official color references available.
The Generali brand colors are Thunderbird, White, Black. The Thunderbird color code for the brand is HEX: #C21B17, RGB: 194, 27, 23, CMYK: 0, 86, 88, 24. The White color code for the brand is HEX: #FFFFFF, RGB: 255, 255, 255, CMYK: 0, 0, 0, 0. The Black color code for the brand is HEX: #000000, RGB: 0, 0, 0, CMYK: 0, 0, 0, 100.
Generali Brand Image with Color Palette

Download Generali Color Palette
Download the Generali brand color palette image, which includes all official HEX codes in a single visual format designed for digital use. These HEX values are recommended for applications such as web design, UI components, and digital presentations. For professional print production or spot color requirements, refer to the Pantone® (PMS) and RAL codes listed above, which are standardized for accurate color reproduction in physical materials.







