Dollar General Brand Color Codes
with HEX, RGB, CMYK, Pantone & RAL
- Yellow: #FFEE00
- Gray: #CACBCC
- Black: #1C1B1B

What are the Dollar General brand color codes?
The Dollar General colors are Yellow, Gray, Black. The Dollar General brand color codes in HEX, RGB, CMYK, and Pantone formats can be found below. The following table provides standardized color codes across multiple systems, including HEX, RGB, and CMYK, along with Pantone (PMS), RAL, and NCS (Natural Color System). HEX and RGB formats are specifically intended for digital applications such as web design and user interfaces, while CMYK values are optimized for professional printing purposes.
Color Names & Codes of the Dollar General Brand
*The color values above are not explicitly specified in the Dollar General brand guidelines, but represent the closest approximations based on the official color references available.
The Dollar General brand colors are Yellow, Gray, Black. The Yellow color code for the brand is HEX: #FFEE00, RGB: (255, 238, 0), CMYK: (0, 7, 100, 0)*, Pantone: PMS 803 C*, RAL: 1026. The Gray color code for the brand is HEX: #CACBCC, RGB: (202, 203, 204), CMYK: (1, 1, 0, 20)*, Pantone: PMS Cool Gray 3 C*, RAL: 7035. The Black color code for the brand is HEX: #1C1B1B, RGB: (28, 27, 27), CMYK: (0, 4, 4, 89)*, Pantone: PMS 419 C*, RAL: 9011.
Dollar General Brand Image with Color Palette

Download Dollar General Color Palette
Download the Dollar General brand color palette image, which includes all official HEX codes in a single visual format designed for digital use. These HEX values are recommended for applications such as web design, UI components, and digital presentations. For professional print production or spot color requirements, refer to the Pantone® (PMS) and RAL codes listed above, which are standardized for accurate color reproduction in physical materials.







