Atari Brand Color Codes
with HEX, RGB, CMYK, Pantone & RAL
- Alizarin Crimson: #E01E2B
- Mule Fawn: #89412B
- French Gray: #C6C7CB
- White: #FFFFFF
- Cod Gray: #171717

What are the Atari brand color codes?
The Atari colors are Alizarin Crimson, Mule Fawn, French Gray, White, Cod Gray. The Atari brand color codes in HEX, RGB, CMYK, and Pantone formats can be found below. The following table provides standardized color codes across multiple systems, including HEX, RGB, and CMYK, along with Pantone (PMS), RAL, and NCS (Natural Color System). HEX and RGB formats are specifically intended for digital applications such as web design and user interfaces, while CMYK values are optimized for professional printing purposes.
Color Names & Codes of the Atari Brand
*The color values above are not explicitly specified in the Atari brand guidelines, but represent the closest approximations based on the official color references available.
The Atari brand colors are Alizarin Crimson, Mule Fawn, French Gray, White, Cod Gray. The Alizarin Crimson color code for the brand is HEX: #E01E2B, RGB: 224, 30, 43, CMYK: 0, 87, 81, 12. The Mule Fawn color code for the brand is HEX: #89412B, RGB: 137, 65, 43, CMYK: 0, 53, 69, 46. The French Gray color code for the brand is HEX: #C6C7CB, RGB: 198, 199, 203, CMYK: 2, 2, 0, 20. The White color code for the brand is HEX: #FFFFFF, RGB: 255, 255, 255, CMYK: 0, 0, 0, 0. The Cod Gray color code for the brand is HEX: #171717, RGB: 23, 23, 23, CMYK: 0, 0, 0, 91.
Atari Brand Image with Color Palette

Download Atari Color Palette
Download the Atari brand color palette image, which includes all official HEX codes in a single visual format designed for digital use. These HEX values are recommended for applications such as web design, UI components, and digital presentations. For professional print production or spot color requirements, refer to the Pantone® (PMS) and RAL codes listed above, which are standardized for accurate color reproduction in physical materials.







